VENTURES AFRICA – Chris Kirubi, the flamboyant millionaire chairman of Kenya’s Capital Media Group,
may be 70 but he shows no sign of slowing down or holding his tongue.
The tycoon used the platform at a recent ICT conference in Nairobi to
launch a scathing attack on Kenya’s government and ICT Board for not
doing enough to connect with young people through digital channels and
social media.
“I think we have to stop fooling ourselves that we have changed,” he
said. “We need to believe and get the government to do the right thing.
The government talks to youth through a newspaper. Why don’t they go to
the platform that the youth use? If the government wants to talk to its
citizens it should talk to them in their language, in their medium. I
think maybe our government is scared of revolution.”
Kirubi put this inactivity down to a lack of faith in Kenya’s young
population on the part of the government, and said this had to change.
“I think it’s about time that the government realised that the youth
we have can use their brains to generate money,” he said. “The money we
have needs to be put into the youth. They can become great inventors.
The problem we have is the knowledge gap between the leaders and the
youth generation.”
Kirubi’s criticism was all the more pointed as Paul Kukubo, the CEO
of the Kenya ICT Board, was sharing a panel with the Capital Media boss
at the time the comments were made. Kukubo looked uncomfortable, but
upon further pressing from Kirubi was forced to admit that the
government was not doing enough in terms of social media, a far cry from
the Twitter-active government in nearby Rwanda, though he said the ICT
Board was advising the government to do more. He cautioned, however,
that the government was an easy punching bag and that the private sector
also needed to do more.
This is not just hot air from Kirubi, who has become an active participant on social media platforms. He has 42,438 Twitter followers
and tweets prolifically, while also being active on Facebook. Later in
life, Kirubi has taken up the baton for young people in Kenya, mentoring
them online and fighting their corner in public. The multi-millionaire,
who made his money in real estate and now owns companies across various
sectors, took to Twitter earlier this year to declare his new
objectives.
“I am on a mission. I believe my following needs to grow. I need to
be able to work with many Kenyans in order to drive this country
forward,” he tweeted. Shortly after, he followed up with: “Oh my word!
Thank you all for your support. It’s about time I created more time to
mentor and influence the great minds of this country.”
Since then Kirubi has been easily contactable via social media,
mentoring and answering questions from various followers. His social
media posts normally contain plenty of business insight and advice, such
as: “True leadership is about humility. It’s about knowing when to call
it a day and acknowledging there others better suited to take the lead”
and “To prosper soundly in business, you must satisfy not only your
customers, but you must lay yourself out to satisfy also the men who
make your product and the men who sell it. So if you’re not doing too
well in business, you should consider the above.”
Kirubi is filling a role that, according to a 2004 study by the Harvard Business Review,
is crucial. The report said that “young leaders with mentors were more
likely to succeed professionally and experience career satisfaction”,
noting that a trusting relationship is essential for effective
mentoring. Kirubi appears to have created this type of relationship with
his many followers, and it is his hope that the Kenyan government will
try harder to engage in the same way.
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